Why Large Recruitment Firms are so Desperate to Sell Giant Advertisements to Their Clients
October 10th, 2009
Do large newspaper ads work and are they value for money? In the days before My Career, Seek and Monster the answer was sometimes. Today it’s NEVER.Australia is unusual in having large numbers of expensive recruitment ads at the front of the papers. Some countries have a few but nothing to the extent that we do. We have a mass of recruitment agency-controlled ads and all are large and expensive. And these ads are bought in blocks by the recruiter ahead of time – and at wholesale prices.Why is th
